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International Campaigns

Information and creative toolkits for Tourism Queensland's three international marketing campaigns.

Great Sunshine Way

The Great Sunshine Way is a new international touring route that affords visitors of all kinds - whether travelling by car, rail, coach or boat - to experience the best of all the Australian experiences in Southern Queensland. More >

Islands of the Great Barrier Reef

Islands of the Great Barrier Reef is an exciting new international marketing campaign designed to reintroduce the Great Barrier Reef Islands as a key point of difference in the international marketplace and highlight different aspects of the reef experience. More >

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